For this TikTok extravaganza, I brought to life a dazzling three-minute visual spectacle on New Year’s Eve at the iconic Burj Khalifa in Dubai. Designed to celebrate TikTok’s yearly highlights, the show combined on-brand visuals with live action, motion graphics and creator content across themes like gaming, cooking, sports, tourism and music. Directed by Nic Cornwall and produced by a team of over 20 artists in London, the project captured TikTok’s achievements and brand values, using the Burj Khalifa’s unique façade as an unmatched canvas for this landmark display.

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Creative & Art Direction: Alessandro Fantini

Creative & Production: FGreat Studio